Flatier: Event Management
Mobile App Design
Designing a mobile app experience from concept to launch that addresses Facebook Events' limitations.
Status
Shipped
Duration
3 months
My Role
Primary UI/UX Designer
Team
1 Project Manager, 3 Engineers
Background
Flatier operates business salons that host networking and professional development events. The organization was struggling with event management limitations while using Facebook's native event features. Their events typically had venue capacity constraints and required precise attendee management to ensure optimal experiences for participants.
The existing Facebook event system created several operational pain points:
Events couldn't be capped at specific numbers, leading to overcrowding issues.
No clear tracking of participation order or waiting list management.
No way to provide different access levels for paid vs. free members.
Problem Statement
How might we enable Flatier to effectively manage event capacity and provide differentiated member experiences for their business salon events?
UX Goals
Enable precise capacity control, clear attendance tracking, and transparent waiting lists to eliminate overbooking and improve operational efficiency.
Establish tiered access levels and participation rights that provide value-added benefits for paid members while maintaining engagement for free users.
Bonus: Create a comprehensive ecosystem that combines event management with social networking features, fostering ongoing communication and engagement beyond individual events.
Solution
① Display the number of remaining seats for each event - Set precise attendee limits with automatic cutoffs for all events.
② Waiting list functionality - Transparent queue system for overflow registrations.
③ Participation registration order tracking - Clear visibility of registration sequence.
Tiered Access Control - Customized viewing permissions based on membership level.
① User profile page - View threads posting and commenting history.
② Community spaces - Dedicated areas for professionals to discuss specific topics.
③ Community threads - In-app content sharing and updates.
Results
Eliminated overbooking through precise capacity controls and transparent waiting list management.
Streamlined event operations while improving revenue potential through tiered member access.
Centralized all business salon interactions within a single, intuitive platform.